Based in Maryland Heights, RBO – formerly known as RBO PrintLogistix – is an established marketing execution company that helps brands become leaders in their industries through a mix of solutions that include creative services, brand controls, brand fulfillment and metrics. Veteran-owned and woman-led, these four pillars are the foundation of RBO’s holistic approach to elevating brand identities and relieving the burden faced by today’s busy marketing professionals. With an added specialty in sustainability, the company’s noteworthy green achievements and innovations are having a positive effect on the environment and helping clear the air in St. Louis the region.
With seven years of continued sponsorship of the St. Louis Green Business Challenge under the company’s belt, RBO was pleased to participate in their 2021 Challenge, where they earned the esteemed title of Challenge Champion for completing work with the Leader scorecard and committing to continued implementation of deeper sustainability strategies.
During the Challenge, RBO adopted a digital project workflow to dramatically reduce the amount of desktop printouts. “We are implementing additional technology that will reduce paper waste and our dependency on natural resources,” said Stacey Elliot, Director of Human Resources at RBO. To further conserve energy, RBO’s new power management solution allowed clients to measure, manage and monitor their organization’s desktop and mobile computers, reducing energy costs by as much as 30%.
Additionally, RBO implemented a permanent hybrid work policy, allowing employees to work from home multiple times a week on a regular basis. The flexibility telecommuting provides not only helps to reduce the need for transportation to-and-from work, cutting down on harmful carbon emissions, but also minimizes company reliance on non-renewable resources, which is a win for our air quality!
Another impressive initiative that earned RBO recognition in the Challenge was hosting an E-waste recycling event during summer, which allowed individuals to properly dispose of their electronic devices to avoid them taking up space in hazardous landfills that pollute the atmosphere. RBO also sourced personal protection equipment (PPE) for health care workers, first responders and business clients to ensure their safety needs were met in the midst of the global COVID-19 pandemic.
The Clean Air Partnership is delighted to recognize the efforts of businesses such as RBO that continue to take action for cleaner air by channeling their time and energy towards practicing sustainability. For additional information on how your company can get involved in the St. Louis Green Business Challenge, subscribe to their weekly E-Newsletter or visit stlouisgreenchallenge.com. To learn more about the link between sustainability and air quality, explore our website, like us on Facebook or follow us on Twitter at @gatewaycleanair.